Is Your Customer Service Alive?!

Author: Patty Cisco, Creative Catalyst, October 3, 2011 “I want you to know me as a person.” “I just want you to hold people accountable for their work.” Sound familiar? Over the past 6 months I’ve had the amazing opportunity to work with a senior care organization that provides nursing home, assisted and independent living, [...] [...]

How Do You Make a Flu Campaign Viral? With a Blitz!

Author: Patty Cisco, Creative Catalyst, September 20, 2011 Flu season is right around the corner and with it comes significant connection opportunities for senior care and living providers. Would you agree that there is always a need to instill marketing into the culture of your organization? Would you agree that there is always opportunity to [...] [...]

Are you ready for Customer Service Week?

Author: Patty Cisco, Creative Catalyst, September 1, 2010 Is your senior service care team feeling overwhelmed and a little de-motivated? Or perhaps your customer service has fallen by the wayside in light of trying to reach your census or occupancy goals. Maybe you can reinforce customer service by celebrating Customer Service Week, which is October [...] [...]

5 DON’TS of Customer Service Delivery

Author:  Patty Cisco How hard can getting a home loan be?  Recently my daughter (A) and her fiance (J) had a firsthand experience of empty promises and poor service as they worked to get their first home loan.  What does getting a home loan have to do with senior care marketing?  Everything! After all, as [...] [...]

Are You Growing or Groaning?

Author:  Patty Cisco, Creative Catalyst It’s funny how experiences in our lives shape how we handle situations. Take for instance the webinar that I planned on 5 Strategies for Generating Community Based Leads that I recently held.  Months of planning, learning and technical know how went into pulling off the webinar.  Over one hundred people [...] [...]